Behind the Brand

Santorini, Greece

Sandblu Santorini, LXR Hotels & Resorts

LXR Hotels & Resorts · Hilton

Who runs this hotel?

Three different companies can sit behind one hotel. How this works

OperatorThe company responsible for the hotel's day-to-day operations — hiring and training staff, service, food and beverage, housekeeping and revenue management. It can be different from both the owner and the brand.
RMKA Private Company

Not the brand company — LXR Hotels & Resorts supplies the name; RMKA Private Company runs the hotel.

BrandThe name on the door. The brand company sets standards and supplies the reservation system and loyalty programme — but it does not always run the hotel itself.
LXR Hotels & Resorts · Hilton
Management model
Owner-operated by RMKA Private Company
High confidenceLast checked 2026-08-13· Multiple sourcesView evidence
  • OperatorMultiple sources

    RMKA Private Company is explicitly associated with this property by the cited official portfolio or reliable Tier 2 source.

    sandblu.comretrieved 2026-08-13

Same brand. Different people running it.

LXR Hotels & Resorts hotels side by side — the operator column is where they differ.

Compare all LXR Hotels & Resorts hotels →